In Part 1 of this interview, I spoke with early Web pioneer Harry Max about how he used emotion to create the first secure online shopping experience. In Part 2 of this interview, Harry and I talk about how sensory sub-modalities influence and elicit emotion and picking the right personality for an interface in terms of power and status.
Tag: sensory
Recently, I had the chance to talk with early Web pioneer Steve Pearce from Poke presented an interesting take on the User Experience Iceberg at the recent Future of Web Design (FOWD) conference in London, UK.
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The User Experience Iceberg
Jesse James Garrett’s Elements of User Experience is a great illustration of the components required to create engaging and rewarding experiences. But, it can be too much information for clients to fully comprehend during a quick presentation. The analogy of The User Experience Iceberg is a great way to help your clients realize that visual design is only the “tip” of the iceberg.